Social Media and Public Engagement in National Parks

My last post was about social media and how it has been used to catch vandals in US National Parks. But that is not the only way in which social media and national parks are converging these days. More and more, social media is being used by land management agencies (like the National Park Service, the USDA Forest Service, and the BLM) to engage with the public. Here I am going to highlight two social media campaigns that attempt to engage new audiences and bring those audiences out to experience public lands: The “Red Chair Experience” campaign from Parks Canada and the “Find Your Park” Campaign by the National Park Service.

Me "participating" in the #sharethechair campaign at the George Wright Society conference.

Me “participating” in the #sharethechair campaign at the George Wright Society conference.

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